Love
An Earth Optimization Date is, by definition, a non-romantic activity.
The point: find someone you like, talk for a few minutes, decide what is the most effective way you can spend your time together to optimize Earth, then do that thing.
If you decide that being madly in love with each other would be helpful in this endeavor of optimizing Earth, that is fine. I am not the boss of you. But remember: we are trying to produce a measurable outcome. We have to get 4 billion humans to click this button.
I would prefer if you did not spend the whole time hugging and kissing. There are approximately 1.2 humans dying every second. It would be preferable if you focused on getting votes, printing flyers, and hanging them up.
You can ask your humanity manager if a non-Earth-optimization activity is acceptable. That is between you and your manager.
Things to do together on an Earth Optimization Date:
- Print flyers and tape them somewhere with foot traffic.
- Show each other warondisease.org and vote together.
- Pick two humans each of you can text the link to.
- Compare notes on which arguments work on which people.
- Discuss the 1% Treaty over coffee. Coffee is not a non-Earth-optimization activity if you are discussing the 1% Treaty.
The situation
It requires only nuclear explosions to cause a nuclear winter, which would collapse the food chain and end civilization. Humanity currently has nuclear bombs, which is sufficient for apocalypses.
Given that you can only destroy civilization once, it seems like humanity would be willing to settle for apocalypses in exchange for potentially preventing themselves and everyone they love from suffering and dying of horrible diseases.
If humanity redirected of military spending to clinical trials, disease eradication becomes plausible in years instead of years at the current rate.
We built a website where everyone can vote on this. We need a majority of humanity, over , to vote. That's a distribution problem.
Dating apps have hundreds of millions of active users. Each profile is seen by hundreds or thousands of people. If even 10,000 supporters put warondisease.org in their bios, that's tens of millions of impressions from a channel that costs nothing.
Why this works on dating apps specifically
Having a mission is attractive. This is well documented in social psychology. A person who is focused on something bigger than themselves is more compelling than a person whose bio says "looking for my partner in crime."
You're not choosing between a good Earth Optimization Date bio and helping end war and disease. A profile with a real mission IS a better Earth Optimization Date bio. The person benefits individually from participating.
Every person who sees your profile and doesn't match with you can still vote. Every left swipe is a potential vote. Your rejections are saving lives.
The math
Average Earth Optimization Date bio: seen by ~500 people/month
10,000 supporters with bios = 5,000,000 impressions/month
Conservative 1% click-through to warondisease.org = 50,000 votes/month
At that rate, 4 billion votes in ~6,600 years
But each voter tells friends. At 2x viral coefficient:
50,000 → 100,000 → 200,000 → snowball
The point isn't that dating apps alone get to 4 billion.
The point is they're one free channel in a portfolio of channels,
and you were going to be on the app anyway.
How to do it
Vote yourself
Go to warondisease.org and take to vote. You can't ask others to do something you haven't done.
Add it to your Earth Optimization Date bio
Use a template below, or write your own. Make it sound like you, mention warondisease.org, keep it natural.
When someone messages you, ask them to vote
A person already talking to you is 20x more likely to vote than a stranger reading a bio. The warm ask converts better than the cold one. Wait until they're engaged, then ask.
Send them this page
If they're into it, send them here so they can do the same thing. Now you're both doing it. Now it's spreading.
Go on an Earth Optimization Date. Put up flyers.
Print flyers with your personal referral QR code from warondisease.org. When you go on an Earth Optimization Date, put them up around town together. Even if the Earth Optimization Date is terrible, you didn't waste your time. You were ending war and disease.
Millions of bad Earth Optimization Dates happen every night globally. Hours of human time evaporating into awkward silences and forced conversations about hiking. This campaign converts that wasted time into the highest value activity mathematically possible. Even your worst Earth Optimization Date ends war and disease.
Your campaign URL
This is the public campaign URL. Sign in to print a personal URL and QR code.
warondisease.org
The opening message
When you match with someone, or even when you're sending a first message, open with:
"I have a great idea for how you can improve your profile. Do you want to hear it?"
Everyone wants a better Earth Optimization Date bio. Curiosity alone will get a response. When they say yes, send them this page. The "improvement" is adding warondisease.org to their bio.
Now they're voting. Now they're adding it to their profile. Now they're sending the same message to their matches. Each person who participates creates more people who participate.
You started a conversation. You might also start a relationship. Either way, you started a chain reaction.
Bio templates
Use these as-is or make them yours. Two rules: warondisease.org appears, and the reader has a reason to click it.
It requires only 100 nuclear explosions to end civilization. Humanity has enough for 122. Seems like we could spare 1% of the budget for curing diseases instead. I made a website where you can vote on it. warondisease.org. It takes 30 seconds. [then write whatever you normally write about yourself]
Before you evaluate whether I'm worth your time, please take 30 seconds to vote at warondisease.org. It will statistically prevent more suffering than anything you will learn about me in the next four paragraphs. [then write your normal bio]
[your normal bio here] Also I'm trying to get 4 billion people to vote to redirect 1% of military spending to curing diseases. warondisease.org. It takes 30 seconds. Your left swipe can still save lives.
My most controversial opinion is that humanity should settle for 121 apocalypses instead of 122 and use the savings to cure diseases 12 times faster. Vote on it at warondisease.org. Now, about me: [your normal bio]
The deeper idea
You're on a dating app because you want to love someone and be loved. That's the whole reason anyone is here.
What if you extended that impulse slightly? Not just to the person you match with but to the 8 billion people who also don't want to suffer and die of horrible diseases?
You don't have to be in love with everyone on earth. You just have to care enough about strangers to spend 30 seconds voting so they don't die of something curable. That's a very low bar for love. You're already meeting it by being a person who reads Earth Optimization Date bios instead of just looking at pictures.
Wars happen because people don't care enough about the people on the other side. Diseases go uncured because people don't care enough about the people who have them. The entire problem is a deficit of giving a shit.
Questions you might have
Won't this make my profile weird?
Your profile is currently competing with 10,000 people who like hiking and The Office. Yes, it will make your profile weird. That's the point. Weird is memorable. Memorable gets responses.
Will it actually get me better matches?
Having a real mission is consistently rated as one of the most attractive traits in social psychology research. A person who cares about something beyond themselves is more attractive than a person who doesn't. This isn't a sacrifice. It's an upgrade. Free.
Won't people think I'm promoting something?
You're asking them to vote on a free website for 30 seconds. Not buy a coin, join a group, or sign up for anything. The bar for "promotion" is usually money. This is free and takes less time than reading your bio.
Won't I get shadowbanned for sending the same message to everyone?
Yes, if you act like spam. Dating apps detect copy-paste messages and mass-liking. The penalty is quiet invisibility. Vary the wording. Space out your activity. Move slowly enough that a human could plausibly be doing it. For someone you actually want to meet, write to their profile before you mention the campaign. The algorithm rewards selectivity. Be a human, not a bot.
What if nobody votes from my profile?
Then you still have a more interesting Earth Optimization Date bio than you did before. There's no downside.
Is this a real campaign?
Yes. The Institute for Accelerated Medicine is a 501(c)(3) nonprofit running the International Campaign to End War and Disease. The global referendum at warondisease.org is the coordination mechanism. This is one distribution channel among many. You're not being recruited into anything. You're being asked to put a link in your bio.
Your Earth Optimization Date bio is seen by hundreds of people. Most of them will swipe left. Make the left swipes count.
Vote first. Then put it in your bio. Then send this page to someone.